Interesting article from 2008… retail Halloween…

A little fluffy… but that’s okay… (article comes via sellinghalloween.com)

Make It Gory
By Joseph Dobrian, Contributing Editor

When the stock market tumbled in the fall of 2008, costume sales remained relatively strong, but Halloween decor sales suffered, and suppliers fear that as the recession continues, decor will continue to struggle at retail – particularly pricier products. And although outdoor decor has been the focus of shoppers’ attention for the past few years, sales of indoor decor seem to be holding up better as shoppers tighten their budgets.

Suppliers say that price is a major consideration for Halloween decor shoppers, especially now, when budgets are tight. “Expensive outdoor decor is what’s suffering,” says Scott Wentworth, vice president of marketing for Paper Magic. “What is selling for us is inexpensive indoor products that offer bang for the buck. Our ‘Spooky Scenes,’ for example, let you convert your living room into a Halloween dungeon for less than $50.”

Wentworth reports that he also has high hopes for “Window Smashers,” a line in which Halloween characters appear to be crashing through a wall or window. Also attracting attention from buyers, according to Wentworth, are “motionactivated items, some with sound, like a candy bowl with a rat’s tail, which features a squeaking rat sound.” Wentworth reports that his company’s line has gotten a bit more gory for 2009. “We have the Saw license, which is about as gory as it gets,” he notes. “We’ve introduced a line of Saw body parts that look like they’ve been dead or waterlogged for some time. One major trend I’ve noticed in Halloween decor is towards more realism. Scenes are more realistic, less cartoonish, very detailed. That’s been a trend for a long time.”

Shelli Lissick, spokesperson for Midwest/Seasons of Cannon Falls, also emphasizes the price-consciousness of the current market. “We’re seeing an increased demand for more sophisticated, yet affordable, Halloween decor that makes a big impact,” she notes, citing Midwest’s new chalkboard witch, wall-decal sets and Halloween LED magnets as examples of products that are attracting attention currently.

Lissick lists green witches, skeletons and skull-and-crossbones images as popular themes among trendy Halloween consumers. “Skeletons and skulls are a classic for Halloween, but they’ve made their way into the mainstream as a popular icon in fashion, jewelry and even punk-influenced home decor,” says Lissick. “Thanks to this influence, they have made their way to the height of popularity in Halloween decor, too.” As for green witches, which adorn a number of Midwest’s new Halloween products, Lissick traces their popularity directly to the Broadway musical Wicked, which was hugely popular among teenagers and young adults.

Phil Talio, sales manager at Fun World, says that, in general, the more gory and scary a decor product is, the better it will sell, and, he notes, even mass merchandisersand supermarkets are starting to carry more daring products. “They are getting a little more risque,” he says. “For years, it was taboo to have the image of a rat in a place where food was sold, but that’s less the case now. Still, it’s the specialty stores and drugstores that do better with scary products.”

One trend for 2009, Talio predicts, will be “making your house look like a cemetery.” Fun World is ready with skulls, headstones and zombie characters. Says Talio, “Our ‘Ground Breaker’ is a zombie or skeleton that looks like it’s coming out of the ground. We produced a basic model some years back; the new model features lighting and movement – and it screams.”

Gail Weiner, vice president of Penn Distributing, also voices concern about price points, and says this challenge is prompting her company to move toward lower-priced items and less season-specific decor.

“It’s easy for a consumer to justify a $10 item,” she says, “but it’s harder to justify a $100 purchase, or even $50. It’s also easier to justify the cost of an item you can display from September 1st through Thanksgiving. Therefore, we’re going in the direction of harvest and autumn themes.”

Weiner notes that the one product category that shoppers seem willing to pay more for is LED-lighted decor. She explains that consumers are becoming more educated about the ecological and practical benefits of the technology and are choosing LED-lighted products over lower-priced alternatives. “We’re putting LED technology into items that sell well at lower price points, like window decorations,” she says.

Marjorie Reed, director of product development at Roman, Inc., reports that her company offers Halloween novelties and yard art but that Roman’s Halloween night-lights continue to be its most popular Halloween collection. //

My Spidey Senses were a-tinglin’

I feel like the biggest jackass.

Why?

Well, upon our arrival to this coast we met a nice young couple. They were super sweet and super fun and super perfect for us. We fell in love.

During the “Disneyland” period, or honeymoon phase, we decided to open an online business with them. That would be FANTASTIC! Yay, super high five. Through all of the cautionary tales of friendships and relationships gone bad due to business, we promised we would keep the business and friendship completely separate! So easy to vomit out such a sentiment so easily.

February 2009- Set up business ideas. They have the idea, we have the website building skills. My dh starts building a website using their art.

April 2009 – Hold the phone, they want a completely different order page on the website (d’oh), going to set us back a few months.

Meanwhile, back at the ranch… the missus of said couple starts getting frantic and calling me weekly, if not tri-weekly… she recently got laid off (her hubby laid off last fall) and they are very very concerned that the website isn’t up! Why aren’t we working faster, what’s the hold up… “we are TRAPPED!” She says as she bursts into tears over our ladies-who-lunch caesar salads. “Doesn’t your husband know that he’s doing all the hard work NOW, but when we get the website, we’ll be pounding the pavement and our little fingers will be bleeding with all the phone calls and emails we’ll be sending!” She tells me with intensity… I’m telling you Meryl Streep would have been proud! I feel their worry and run back to my husband… “work faster!!! I don’t care about your 40-50 hour a week JOB, THEY need you to step it up a notch!!!” I continue to elbow him as she noodles me (I find that funny). He’s starting to resent me and her… immensely.

August 2009 – DH and I are in the process of moving, but we hand them a website… which took him 200+ hours start to finish. Over the course of the month, we work on adding art and other assorted items.

September 2009 – Google adwords are put into place. Our friends announce that they may be moving 4 hours north. They’re busy working out the details. Not much being done on the business, we cut them a break.

Early October 2009 – Google adwords need tweaking, but not much is happening over on their end. We call a meeting… once again, she is frantic “We need a blog! OMG, we need to have a blog or we’ll be homeless!!!!” Because see, they are both still unemployed and they are hinging their lives on this business. My dh takes a few hours and sets up a blog.

November 2009 – We don’t hear from them for a few weeks. No blog posts on their end… We give them the benefit of the doubt. DH and I add a few blog posts to the blog.

Early December 2009 – Still nothing. We haven’t heard from them, but according to facebook they are doing a lot of traveling, she is selling a bunch of stuff on ebay, they’re participating in craft shows and they love to go to thrift stores.

Late December 2009 – We announce that we might want out of the business if they aren’t into it because clearly, they aren’t doing much. We give them an “out” to dissolve the business. They maintain that they are involved, just distracted… and we hug and make up and get pumped up for 2010.

End of December 2009 – Meeting to discuss their involvement with a search engine optimization meetup.com group. The leader of the group gave them great ideas on how to get our rankings up in google. My husband winces at all of the suggestions because they all suck, in his opinion (although, he has been known to be an internet elitist, but I don’t blame him). He’s been doing this for 10 years, and the suggestions given were… how would you say… very elementary. Instead of discussing it like 50/50 partners and having a vote, she insists that it should be done because “We need to throw shit on the wall to see if it sticks… if you cared about the business, you would just do it”. Umm… yes, and this would make the website look like shit, too. So, nerves are on edge, tension is high. Meanwhile, she’s calling my husband “their programmer”, instead of “our partner” to everyone. Another clue that we were low on their totem pole.

Early January 2010 – Another meeting after a search engine optimization meetup.com meeting, which we are never invited to. They come over for dinner and explain to my husband that we need to make all these changes to the order form because the fellow at the SEO meetup said that we needed to move it up 10 pixels, or whatever. (Oh, and at this meeting, they see our November blog posts at our house… “oh, you blogged!” This was another indicator that… wow, they weren’t even looking at their own website that they want to make dozens of changes to). So, my husband agrees, and we start setting up the changes. Husband from team B is emailing us with the art, but only after my husband had to nudge him over the course of 3 days. At this point, my husband had just about had enough and announced to me that he wanted to cut the cord.

Middle of January 2010 – So… here we are… taking 3 hour walks to discuss if we want to stay with the business or not. My husband is done done done. Not getting the art back from husband B, after all the drama, was enough to put him over the edge. So, we send them an email saying we want out… dissolve or buy us out.

This is when it got ugly. It usually does when you corner a sleeping bear and wake him up to tell him that he is a lazy bum. I guess the bear wouldn’t have to be sleeping… whatever, my metaphor holds no water. Long story short, I was the ambassador for our team, I went over to their place to smooth things over because I still liked them, but didn’t want to work with them. After 70 minutes of grumpy bear talk, as I sat their crying like a baby from frustration, I realized husband B was no longer going to be my business partner… or friend. I was on the fence about being friends with the wife because she sat there as he threw insults and mud at me. She claims I was being too sensitive. I’m not sure about that. Oh, but she did bring me kleenex and a glass of water as I was crying, so she gets a gold star for that.

It still isn’t clear if they were both lazy, if he lied to her about all the work he should have been doing or if they were completely misguided… but… after we did our part and delivered a website, they did not do their part. They had a bucket load of excuses, but… they claimed they called 30 people, didn’t visit one client and they sent about 20 emails. Over the course of 5 months. Oh, and they went to three meetups to discover changes needed to be made to the website… aka, work for my husband to do. My husband gave up his nights and weekends… they gave up nothing. Oh, and they are still unemployed.

Bitter? Yes. I trusted them. Immensely. BUT, I learned a lesson. I urge you to think long and hard before you go into business with anyone, it can get ugly.

The resolution? Instead of getting 50% of the business, or 10% of the business… (back and forth email bickering was getting old) we ended up handing them the website along with a 30 page list of how to migrate it (It had been hosted for free on my husband’s server for the last year). So, in the end… they got a free website along with clear instructions on how to run it… we ended up with nothing (a little debt, some worthless business cards) but we learned a valuable lesson.

My husband is back to his ol’ self and I’m SO happy to have him back with less stress in his life. He has deleted their info from his life, I’m still working on pulling that plug, but… in this situation, I don’t know if I can separate business and friendship… as we promised we would a year ago. It’s really sad.

Do not form a business with new friends (or friends you don’t know well… hell, just don’t form a business with anyone, really), HAVE A BUSINESS PLAN that is bulletproof, if you see signs of waning excitement… pull out and above all… keep your emotions out of it. (Again, a wonderous opinion from the hypocrite here).

Start your Engines…

It’s that time of year again… Black Friday is upon us and there are predictions, bargains and frightened retailers waiting to see what will happen when the race starts next week.

As a web “e-tailer” myself, I’m very worried that the large amount of holiday merchandise I purchased will sell… even if it’s marked way down. In the five years I had a physical location, the last 2 months accounted for over 40% of my annual sales. So… who knows what the rest of the year will bring (or what I’ll need to do to unload my wares… especially those things embellished Rudolph or Santa).

So… just to worry myself further, I’ve been doing some “light” reading on the subject of Black Friday and other retail predictions:

Black Friday deals may not signal retail comebackReuters, Friday Nov 20, 2009

Checklist: Is Your eCommerce Store Ready for Black Friday & Cyber Monday?Drop Ship Access Blog, Friday Nov 20, 2009


The Ultimate Insider Black Friday Guide: Where to Go for the Best Deals
U.S. News & World Report, Thursday Nov 19, 2009

Black Friday: What We Know So FarTime Magazine, Friday Nov 20, 2009

And finally… some positive news… (but really, it’s mostly opinion… but at least it gives me some discounting ideas & what other people may be doing as far as what/how/when to discount this season):
Black Friday And Cyber Monday Sales Set To Grow 1.8% Internet Financial News, Friday Nov 20, 2009

Back to listing on my website… and planning out a strategy for next week! Good luck everyone… I hope we all empty our shelves and make a profit in the process!

Been a while since I’ve posted…

We’ve been working on another business… it’s not another retail endeavor, but we’re very excited about it.

I truly miss retail. I find myself wandering the local stores and cleaning up their displays and merchandising for them. It’s built in, I can’t shut it off. I still have my website but I’ve been so neglectful. Even customers are writing to me giving me advice on how to spruce things up. I’m in denial.

I’ve sold on ebay since 1999. I sort of broke up with Ebay last spring when they stopped letting sellers leave feedback, raised their fees, cut back on power seller perks and generally told all of the small businesses to go to hell… but in a nice way. Donning my rose-colored glasses, I recently opened an Amazon.com shop, listed one thing and sold it almost immediately. I like the idea but wow, do they charge a lot for commission. This is how it works in a nutshell…

  • Sign up and pick a store name. Give them your credit card and banking information, prove you are real. Voila, you’re in business
  • A basic account is free but that means that you can only sell things that they are already selling. For example, if you are selling books, you find the book already listed and click “I have one of these to sell!”
  • You list your item with a very short description. Less than one sentence to the effect of “Great condition, never used but has been opened”
  • Amazon gives you a shipping allowance. They determine how much shipping is and give you that amount to cover shipping costs. I found that it is very conservative. Make sure to look into this, it could really bite you!
  • When you sell your item, about a week or so later you can request a check for the amount due to you from the sale. That amount is the sale price minus about 15% plus your shipping allowance.
  • If you want to sell things that aren’t listed on amazon.com already, you’ll have to get a premium account and pay a little extra per month for the privilege of adding your own new items to their ever-growing inventory

Again, it’s amazon selling 101 in a nutshell….but I was surprised that they were comparable to Ebay, as far as fees go, after you factor in Ebay’s purposely confusing multi-tiered fee system and paypal fees (Ebay has created a paypal monopoly recently, too. You have to use Paypal or your own merchant account. Period.). In my humble opinion, Amazon’s reputation is far superior to Ebay’s these days. But… that may be just me :) Ebay was good for the bargain and obscure item hunters. In this financial climate buyers are definitely looking for a bargain, but do you think they are searching for obscure treasures or items that remind them of their childhood? Ebay has a “hot list” showing which items are most searched for and which items are most purchased for any given month. I’m really curious… what’s been selling these days? Is Ebay still on top of their game after alienating their small business “work force”? Anywho…. there’s a good article regarding online shopping trends in 2009 via MSNBC…
Report: Online retail could reach $156B in 2009 by RACHEL METZ.

And Fortune magazine did an article about Amazon’s semi-recovery this January after a bleak holiday season. That’s promising.

I’ve never claimed I was a full fledged entrepreneur with a sharp business mind. I’ll say that again. My head is in merchandising, art, customer service and optimism (with a twist of bitchy)… not so much crunching numbers and writing business plans. Over the weekend, we met with the step-father of our business partner. He has started and sold multi-multi million dollar companies and he is quite brilliant. He openly admitted to sort of having a few false starts and stumbling his way through at least 10 other businesses, but a few really good decisions with his businesses have made him a wealthy man. It was fascinating to hear what he had to say. In short…S corps are tops, always have a business plan and never use the word “conservative”. Neat.

So, as we move forward with a non-glitzy online service business and I figure out how I’m going to re-do my online retail shop… I’m faced with all sort of questions. “Do I have the energy for this?!?” seems to top that list. Getting the momentum to move forward and keep it moving is an art in itself.

Some light reading… an article on customer service and Baby Boomers via newsfactor.com:
Boomers at Retail: A Cautionary Tale By Matt Thornhill

Retailers should view Circuit City as a cautionary tale. Media reports say that the self-inflicted mortal blow occurred back in 2007 when the company fired some 3,000 top-earning store sales people as a cost-cutting measure. Customer service did more than disappear: It got hired by Best Buy. Deep cuts in costs are de rigeur right now, but short-changing customer service could prove fatal.

On a personal note regarding that article… I worked in retail for a sporting good store for a number of years. At one point, management and the shareholders decided that their highly experienced, motivated and highly trained work force was too expensive and started cutting back hours to hire minimum wage workers. I watched our tight-knit group of co-workers leave one-by-one or get laid off abruptly. Some of them after being there over 20 years. We were a great group… outdoorsy and energetic skiers, runners, avid fishermen, campers, scuba divers etc etc. We loved sports and loved learning about the new equipment and it really shined through when we presented it to our customers. Our store was making the most net profit of any other store in the state (there were roughly 27 at the time). But, we were the first to start getting 15 and 16 year old kids with little to no sporting background to replace the “old timers” of 20+ years. It was completely evident that this new group didn’t care about selling sports-related items at all. For example, the first replacement in my department was a 16 year old pregnant girl with a beautiful display of hickeys on her neck and chest who dropped out of high school and was trying to get her GPA… God bless her. My first guess is that she hadn’t recently been in a pair of skis or enjoyed in-line roller skating on a regular basis. So, as sales started declining, management still didn’t think it had anything to do with their decision to shoo out the last generation of employees. First, the image of the business changed. More extreme and very “Mountain Dew”, if you catch my drift. Then, the salespeople on the floor were required to wear fluorescent yellow vests. That failed to revive the declining sales, too. One of my friends worked at the corporate headquarters and I got the latest scoop for years, but he left after getting fed up as well. I’m SO glad to hear that customer service is still paramount to a successful business. I know the owner started this business by wanting the latest and greatest skiing equipment, and a knowledgeable, passionate and ski-centric staff to run it… funny how that changed and funny how it could very well kill their little empire. Makes me chuckle just a wee bit because they sort of deserve it.

So, I won’t get my retail store until at least 2010… but at least I’m not stuck in a long lease, like so many. So many small shops are closing… it really breaks my heart. And something I never thought of… with all this retail closing, who is paying sales tax?

As the economy continues to tank, and as consumers tighten their grip on spending, there are fewer and fewer pennies flowing from shopping malls to cities, resulting in dramatic shortfalls in sales tax revenue — “the bread and butter” of general city funds. If a consumer spends a dollar and is charged 8 cents sales tax, cities generally get a penny of that.

And I betcha most cities were planning their budgets based on prior, golden years. Smart. Very smart.

And lastly… more projections from Bloomberg for retail and Walmart. This year’s forecast calls for more doom and gloom. Go team.

More fun for you and your customers…

Not too long ago I mentioned that I opened my Washington Mutual statement, now JP Morgan, and my 11 or 12% interest rate was jacked up to 23.99%. I assumed I was late in a payment or went over my limit. I called and was told that they just “decided to raise the rates of some cardholders”. So, I quickly moved balances around, determined not to give them one red cent.

Then, my Bank of America account, which I opened just to do a balance transfer, decided it was going to jump from its “reasonable” rate of 18.99% to 24.99%. For no reason. And, when I called, they couldn’t tell me what happened either. I’m waiting for a call back (ha).

About a week later I got a letter in the mail from Citibank. I have 2 cards with them. The card that had a $12,000 limit was being brought down to $11,000 because of my credit score.

I panicked.

My credit score had taken a dip, but I’m not sure why. But a month later, it’s the highest it’s ever been. Ever.

Very curious. Think there could be some foul play at hand by any chance?

Did some searching and found a great article by Forbes Magazine:

Holiday Surprise: More Credit Card Fees
Liz Moyer, 12.05.08, 04:35 PM EST

Reaching for the plastic to pay for holiday presents this season? Expect to find a few surprises in your statement next month.

Credit card issuers, struggling with falling profits and rising loan losses, are jacking up interest rates and adding fees, not to mention cutting back on credit lines just in time for the busy gift giving season. This coincides with rising joblessness and uncertain economic times that are making consumers feel a little anxious, if not a little desperate.

The combination makes consumers vulnerable to bad credit card deals. “If you’re not careful, you’re going to get yourself in a fix in a hurry,” says Curtis Arnold, founder of cardratings.com and author of the recently published How You Can Profit From Credit Cards…

…The card industry has spent the last year bracing for bad economic times. Earlier this year Bank of America (nyse: BAC – news – people ) told thousands of card holders, even those with good payment histories, that they would see their rates jump from 9% to 28% if they didn’t pay off their balances and stop using their cards. More card issuers are raising interest rates, even though the Federal Reserve is cutting short-term rates.

That’s a far cry from the days when card companies were stumbling over each other to woo new accounts. Bank mergers have consolidated power among the very largest card issuers, including JPMorgan Chase (nyse: JPM – news – people ), Citi and Bank of America, and stand-alone companies like American Express (nyse: AXP – news – people ), Capital One Financial (nyse: COF – news – people ) and Discover (nyse: DFS – news – people ). All of these companies are facing profit pressure from rising credit costs.

According to Consumer Reports, credit card balances as of September reached $971 billion, up from $825 billion at the end of 2005. The 30-day delinquency rate of 5% is the highest since late 2002. As the publishing and research company notes in its annual financial education campaign, “there’s no ‘bailout clause’ in your credit card contract.”
What better way for banks to make up for credit losses than to start charging for stuff they haven’t been charging for? JPMorgan, for example, told customers who carry large balances every month they will have a $10 monthly charge in addition to all of the other regular account fees and will see their minimum payment increase to 5% from 2% monthly.

The bank explains it constantly evaluates the risks and costs of funding credit card loans. The fee, which goes into effect in January, affects less than 0.5% of accounts and applies to those who have carried large balances over two years “while making little progress in paying them off.”

Remember the annual fee? That disappeared in the years of heavy competition for new customers, but it is likely to make a strong comeback, according to Aite Group consultant Adil Moussa.

Card companies make their money in three ways: fees, interest and the fees that merchants pay them to accept their cards (the interchange fee, in industry parlance). Congress is debating whether to pressure card issuers to lower those merchant fees and otherwise limit the ability of banks to charge punitive fees, like late charges and over-limit fees, leaving banks with no choice but to resurrect the annual fee.

Uh-oh. I would say that 75% of the transactions at the store were credit cards. I’m sure that many of the mom-and-pop stores see heavy credit card sales, too. Where does that leave the small business? Not only are people going to be using credit cards less, they are going to freeze their spending because any disposable income they have will probably go towards debt. Stories like these are scaring the pants off the public. I’m sure that come January, there’s going to be a lot of noise about this.

I completely understand a slap on the wrist because heck, all of America, including the banks, have spent more than they have. But drowning us? After the bail out. Isn’t that just priceless?

What are the recession-proof businesses again?

1. Ice Cream – People eat out less but still splurge on Ice Cream (according to Ben & Jerry’s… take that with a grain of salt)
2. Lipstick – Women can’t afford that luxury bag but they will splurge on lipstick (really?)
3. Hollywood – Movies, video games etc. But what if SAG strikes… then what? hmmm?
4. Booze! Makes total sense
5. The Death industry – Baby boomers need burial plots, funeral service, caskets and other essentials. Morbid, but true.
6. Health Industry – Who knows if we’ll get universal health care next year. Who knows how the health industry feels about this?**
7. Gambling – Vegas is up. As usual, the house always wins
8. The Repo man! – This is obvious. What a great job! Where do I sign up?
9. Discount retailers – Walmart, dollar stores etc. Nothing says lovin’ like no-name snacks and rollbacks
10. The super rich – they’re still rich and Prada, Hermes etc saw increases in sales in 2008. Bastards.

**Total sidetrack about uni health care… but I can’t stop thinking, “That would mean that the DMV takes care of my Pap Smear”. That really freaks me out. It’s a bad experience already but add to it the bureaucracy, paperwork and lines? No thanks. I hope this frown turns upside-down but currently, I want the government out of my paper gown. (And 90% of my friends want universal health care and give valid reasons for it. It’s a bone of contention over meals). On a happier note, if we had health care covered, then we’d have more disposable income! Take that JP Morgan!

Department 56 Files for Chapter 11

So, it’s worse than we thought. Not only are they cutting back… they are filing. That doesn’t mean that they’ll fall of the face of the Earth, they could reorganize and put their pieces back into the game… but, let’s be realistic… if they have this much debt in this economy, we may not be seeing much of them in the coming years. They blame the acquisition of Lenox for their bankruptcy… well, ummmm… when is the last time you purchased a Lenox item?

Exactly.

I don’t find a lot of things in the Lenox catalog I can appreciate…although, this “Luau Tweety” – Tweety dons a grass skirt… with gold talons is super adorable! And a bargain for $58.50!

It would make the perfect addition to my “things with gold beaks” collection!

Chapter 11 isn’t the end, Chapter 7 is. There are all sorts of facets of bankruptcy! And, Dept 56/Lenox is looking for a buyer. Okay, so there is a ray of hope.

I’m finding it tough to be optimistic when my favorite suppliers are filing for bankruptcy, closing showrooms, canceling lines, firing artists and letting our reps go. I’ll be sure to look for some good news. I guess the silver lining is… better deals for the retailers! This next gift show will probably be chock full of incentives, deals, great dating and lots of positive outlooks for the future! In other words, they’ll be serving lots and lots of booze!

And because this is fun… here are a few more faves:

“Grand Slam Sam” – The baseball pig with 24 karat golden cloven hooves. Is this considered a false idol?

Ooooh no they didn’t….
“This little slugger is sure to be voted MVP… most valuable piglet. It’s obvious that Sam favors the cowhide baseball to football’s pigskin! In his multicolored baseball cap and matching sweater, Sam hits a fashion home run!”

Who do you think writes this stuff and how many suicide attempts do you think they’ve had?

Don’t you just love fantasy?? The fantasy that a cat would wear a hat with bells… is enough in itself. The cat-in-the-box is worth the $58.50 asking price alone. And, as always, it has 24 karat gold accents. Isn’t that delicious? Name just one person on your shopping list who would appreciate this… just one…
we’ll wait.
“He’s got the ears, the tail, and… the trunk! He’s an egg-delivering pachyderm, all dressed up as the Easter bunny.”

No words…

Interesting articles on…

The guiltless “no”

“No” is one of the hardest words for women to say in the entire English language. We feel good when we say “yes”, but it’s not always realistic or possible. If you have difficulty saying “no”, you’ll need to learn various strategies for increasing your comfort with this very important word. It’s a word that will advance your career, keep your personal life sane, and provide a wealth of self-esteem to any woman’s self image.

As we look at the inherent nature of females, we find a natural desire to connect with others. Women are natural born pleasers. This may partially be a genetic or “wired in” survival instinct. Since women are the ones to give birth, they must stay clearly focused on the infant’s needs in order for that infant to survive. Now, add to this biological predisposition to nurture others, a cultural push to please.

There is no societal permission for females to set limits on the amount they give. It is understandable that women have difficulty setting boundaries and saying, “No”. Psychologist, Kevin Leman, called this the “Avis Complex”—a term for women who always “Try harder” no matter what the odds.

We all need to know when and how to say the word, “No.” However, due to early childhood messages, females in general have greater difficulty using this word than most males. Traditionally, women have been reared to be accommodating and helpful to others. The word “No” seems to defy this early childhood training. Because most young girls haven’t had permission to use of the word “no” while growing up, they feel awkward with the word on their tongue. When something is forbidden, it frequently takes on a hidden power or mystique. Today, women seem confused and frightened by the power of this small word. Sometimes, women are unclear on the meaning of the word. That is, women wonder if saying “no” is rude, mean, or uncaring. Just because someone doesn’t want to be told “no” doesn’t make it a bad thing to say.

Women must realize that their earliest sense of self was organized around being able to maintain affiliations and relationships and to nurture others. Hence, when they engage in behaviors that could possibly disrupt these connections (i.e. saying “No,” asserting one’s differences, etc.) they enter an emotional area of extreme anxiety.

In the book, Toward a New Psychology of Women, J.B. Miller defined this anxiety as akin to loosing one’s self. Women have been socialized to sacrifice large parts of themselves to meet their affiliation needs and obligations. A woman’s personal growth is stymied when she comes to believe she is doing something wrong if it isn’t for someone else’s benefit. To do for herself raises false guilt that stops her dead in her tracks. Hence, by focusing on other’s needs, she loses her own inner barometer. It is this very barometer that defines one’s sense of self.

By adulthood, many women feel crippled when confronted with situations requiring a strong “No” in response to another person’s
unrealistic demands and requests. While uncomfortable to go against one’s genetic and cultural grain, it is essential to develop this assertive skill. The only way to become comfortable with any new behavior is to practice using it. By learning to say “no” in an assertive manner, women can avoid feeling chronically guilty. After all, guilt is only appropriate if you say “no” in an aggressive manner. No is not a dirty word.

Having received little opportunity or cultural permission to say “no,” women frequently need guidelines for using the word. Here are some key pointers for practicing and skill building:

When you say no, try not to justify your response to others. People will sense you’re unsure of yourself and will begin pressuring you to change your mind.  If you must give a reason for saying “no”, give only the primary reason rather than numerous weak reasons. Again, people will begin attacking your weakest reason, causing you to lose confidence in your right to say “no”.

Once you’ve said “no” and others have questioned you or pressured you to change your mind, the best strategy is to sound
like a broken record, repeating your message again and again. Eventually, they will have nothing to argue with, as you remain clear.

Keep your negative emotions under control when you say, No. If your non-verbal message (i.e. voice tone, body language, etc.) says, “I’m unsure about myself,” others will push you to change your mind. Talk in a matter-of-fact voice tone, even though you may be feelings nervous or upset with the other person.

Give yourself permission to say “no” simply because your own priorities must come first sometimes. This isn’t being selfish. It is caring for yourself. There is a big difference between these two attitudes. When you care for yourself, you choose to honor your needs, wishes, and priorities in a way that doesn’t leave you open to the “beck and call” of others. In contrast, when you’re being selfish, you looking out for yourself at the expense of others.

Expect to get a positive reaction to your limit setting behavior. We tend to get from others what we expect or believe we deserve to get.
In addition to saying “no,” be sure to ask for what you want. Too often, women forget this very important rule. If you don’t ask for your needs to be met, others will lose respect for you.
The inherent rewards for saying “no” and sticking to it are usually delayed in time. That is, people are not likely to initially appreciate your change in behavior. They may react with anger, disbelief, retaliation, and so forth. However, over time you’ll begin to feel the positive repercussions of being assertive when you notice others acting with more respect toward you. All good relationships have at their basis, mutual respect. Aretha Franklin’s song, R E S P E C T, tells it like it is.

In the context of business, women are often frightened to set clear
boundaries or turn down other’s requests of them. The word “No,”
is the strongest boundary setter of all. Most professional women
understand the logical reasons behind the need to use these assertive skills, yet they still have difficulty implementing them. Strong emotional issues can cloud their thinking.

Sometimes, fear is the emotional block that stops a woman from
setting a firm boundary at work. Various fears might include:

the fear of appearing uncooperative (not a team player)
the fear of appearing incompetent to handle as much as one should
the fear of not carrying your share of the work load
the fear of displeasing others
the fear of disappointing an authority figure
the fear of not meeting others’ expectations, etc.

Ultimately, these fears link back to the root fear of being rejected and abandoned by or disconnected from others. The overwhelming need to please is like an addiction, with the goal of receiving approval from everyone, a powerful and demanding stimulant.

As women advance up the professional ladder, they are often confronted with the lone male shark near the top of the hierarchy.
Sharks are focused, goal-oriented, and intent on getting and keeping “the best to be had”. Sharks are often lean, mean, killing machines.

Women at the upper levels are more analogous to dolphins. They are intelligent, sensitive, and like to work in cooperative groups. One might wonder if a dolphin can survive a shark attack? The answer is yes. The less aggressive dolphin can defeat a lone shark by using their cooperative group behavior to defeat and survive.

This metaphor carries a powerful and important message for the woman who is advancing toward the top of her profession.
Furthermore, as companies downsize and decentralize their operations to compete in a fast-paced global market, the lone shark model of management becomes obsolete. People at all levels must be given power to respond creatively and rapidly to the changing market place.

A company cannot be responsive to customer needs if a top-down decision making process is relied on. Dolphins are well equipped for this new empowering style of doing business: sleek and fast, customer oriented and cooperative. The dolphin manager can be both assertive and retain their pleasing personality.

A Carnegie study made an interesting finding to support the dolphin’s future success in business. For men and women alike,
success in business depends only 20% on technical skills and competency. The other 80% of success depends on the individual’s positive personality. So never believe you must act like an aggressive shark to succeed in the marketplace. People like doing business with pleasant people.

In summary, once you’ve developed the ability to say “no” to others, you will have also gained the ability to say “yes” to yourself. As your behavior changes, you’ll discover your personal barometer and feel more in control of your life. And remember, a pleasing personality is not the same as needing to please. You can only please and respect others when you please and respect yourself.

Isn’t it time to say “yes” to “no.”?

Also….

Hooked on Pleasing

by Ginger E. Blume, Ph.D.

Are you hooked on pleasing others at your own expense? Are you the perennial nice person who wears a public “happy face” to conceal your own displeasure with others? Do you give yourself to others, sometimes to a fault? Do you avoid confrontations and conflict at all costs? Do you need everyone to like you? If so, you probably fit the profile of the typical “people pleaser.” You might wonder, “Why should I worry; others seem happy with my style?” In this article I’ll examine why it is a dangerous myth to believe that “people pleasing” is a benign approach to people and life.

After being a guest on the Oprah show, psychologist, Dr. Harriet Braiker, was encouraged by Oprah to write a book describing this common, destructive psychological problem of people pleasing. In 2001, The Disease to Please was published. The book detailed the various causes of obsessive “people pleasing” and how to take positive steps to rid oneself of this disease. Dr. Braiker points out that this style of relating is particularly difficult to change because those who suffer from it truly believe that by fulfilling other’s expectations, she can prevent other’s rejection or anger toward her. She rationalizes that her behavior is motivated by a desire to avoid hurting other people’s feelings. This belief system helps maintain this exhausting habit.

Let’s look at a typical people pleaser, we’ll call Jane. Jane has been married to George for 15 years and a pattern has developed in their relationship. George plays golf every Saturday morning during decent weather. In the winter months, George plays poker with the guys on Friday nights. Jane works in merchandising for a large department store and takes care of their two children who are very involved in sports. Jane brags to her friends that George is a very social guy who has a lot of talents. While she’d like him to be available to go out on the weekends with her, she tells herself he has a stressful job as an air traffic controller and needs time to unwind with the guys. George says his wife is an angel and his buddies envy their relationship. Since she never complains, George is totally surprised when Jane finally confesses she feels tired, unhappy, and unmotivated.

Jane has sought therapy for herself because she feels depressed and irritable. She believes she should be happy with all that George provides (i.e. a $300,000 home, luxury car, etc.) and wonders what is wrong with her. On the surface, the people pleaser looks like a nice person who is just going overboard attempting to make everyone happy. But, the people pleaser constantly struggles with where, when, and how to draw the line between her own desires and the demands of others. What she doesn’t understand, however, is that she is causing serious damage to herself, others, and to those relationships that mean the most to her. She is acting dishonest with herself and others, by not giving herself permission to speak from her core. She is saying “Yes” when she truly wants to say “NO.”

People pleasers are camouflaging themselves behind the cover of chronic “niceness,” out of a debilitating fear of others anger, confrontation, and rejection. These underlying fears drive the pleaser’s addiction to receiving approval from others. Most of these fears are rooted in childhood experiences of feeling devastated by rejection and anger from significant others.

Recovery

The road to recovery from chronic people pleasing involves examining all aspects of yourself: your thoughts, feelings, motives, and behavior. The book, The Disease to Please, describes the disease triangle and helps you work toward changing your destructive habit in a routine and concise manner. You’ll discover how to establish a balanced way of living that allows you to still consider others, but within the context of your own needs.

Recovery involves placing your own needs first and gaining your own approval, rather than the approval of others. Your health and happiness will depend upon your willingness to get back in touch with your inner being and to express this self-awareness through your behavior in the world. Of course, these changes will impact the people who live with you, but ultimately, a more honest, open, and intimate relationship will have a chance to develop and grow.

After The Disease to Please was published, Dr. Braiker told The Times: “The issue is not to be so driven and compulsive about using every moment. You can’t possibly keep up. People tell themselves, ‘I’ll relax after I’ve finished everything I have to do. They tell themselves that downtime is a luxury after you finish. That’s a wrongheaded way. Downtime is what’s important to do.” In essence, Dr. Braiker was pointing out the chronic level of self-pressure and self-imposed demands that the people pleaser places upon herself and her inability to relax.

Trying to compulsively please others is like the donkey that chases the carrot hanging from a rope in front of his nose, barely out of reach. Just like the donkey, the people pleaser presses forward without any real satisfaction associated with her efforts. I’ve seen these sufferers finally stop chasing the proverbial carrot when they finally realize they’ve created an internal myth that they’ve been chasing forever. Then, and only then, do they stop motivating themselves with internal talk that “promises” something better in their future “if only they try enough or try harder.” When you stop saying to yourself, for instance, “I’ll finally feel secure in my marriage if I just make him feel happy,” you can then focus on your own feelings (“Am I happy in this relationship? What do I need to feel fulfilled? etc.). Once we’re in touch with our own genuine needs, then we can truly relate to another individual in a satisfying and intimate manner.

According to Dr. Braiker, “self acceptance is about being on your side—being your own ally, best friend and cheerleader. It involves being friendly to your emotions, your struggles, your goals, dreams and aspirations.” Seems to me that a dose of “self pleasing” might be just the proper antidote to this disease to compulsively please others.

Also…

Procrastination

by Ginger E. Blume, Ph.D.

The word “procrastination” sounds like a dirty word to some people. But, who amongst us hasn’t done it on occasion? That’s understandable—we’ve all put off doing some things we should be doing. Yet, there are some people who are habitual procrastinators who’ve suffered from numerous missed opportunities in their lives, such as failing to graduate from college or being overlooked for a career advancement. Procrastination leads to major life disappointments, so why do some people become chronic procrastinators? Let’s consider why people do it and how they can overcome this negative habit. Come to think of it, if you’re a procrastinator, you can always read this article at a later time!

Procrastination is simply defined as a habitual tendency to postpone some action or task that you need to do or should accomplish. Most people who identify themselves as chronic procrastinators have a habit of avoiding difficult situations. Let’s examine some of the reasons that cause people to procrastinate.

Reasons for Procrastination

Fear and Anxiety: Procrastination is often triggered by the fear and anxiety that you anticipate if you don’t accomplish a particular task. Yet, when you procrastinate, you actually spend more time and energy worrying about the dreaded negative outcome, than it would actually take to accomplish your task.

Fear of Failure: Avoidance is triggered by an internal fear such as, “What if I can’t handle the task?” or “What if I fail at it?” Somehow, procrastinators believe that it is better to avoid than to try and face the possibility of failing. Of course, the only real failure in life is the failure to try.

The task is boring: None of us enjoy being bored, but the procrastinator behaves as if boredom were a feeling worse than death! Some times boredom comes from not wanting to deal with the routine “details” that must be done to complete a complex task. This is a common problem for people who suffer from Attention Deficit Disorder (ADD).

Unsure how/where to start: When a task or project is so big and overwhelming, procrastination can function as a way to avoid making “the wrong decision.” These people are chronic “worriers,” who are always wondering, “what if…” This form of worrying can lead to paralysis.
Perfectionism: Some people believe procrastinators are simply lazy. Yet, many times, they are afraid that they won’t be able to do something perfect. This drive for perfection is what causes them to simply avoid and “not do the task at all.”

Negative Beliefs: Negative thoughts such as, “ I can’t do this,” are oftentimes behind the procrastinator’s refusal to start a task or project. Negative self-beliefs create negative feelings of fear and anxiety that inhibit one’s motivation to take action. When self-confidence is low, we are less likely to push ourselves to attack a difficult project.

Defiant personality style: Some people’s procrastination is fueled by their difficulty with authority figures. These people resent and resist doing tasks that they’re expected or suppose to do.
Need for a Crisis: These procrastinators love living on the edge. They engage in the classic brinkmanship style of only getting motivated at the absolute last minute. These are adrenaline junkies who believe they function best under pressure.
Over doers are the type of procrastinator who has too much on their plate, doesn’t prioritize well, and thus, has difficulty getting it all done.

Effective Solutions

1. Divide and conquer: Break the task or project down into small, concrete, specific steps. Complete one step at a time. Success will build upon success, no matter how small.

2. Make Lists: Mark off each task you’ve completed. You’ll feel a sense of accomplishment each time you cross off something that is completed.

3. Acknowledge your fear: Take 10 minutes each morning to actually acknowledge and experience your paralyzing fear of not beginning or completing a project. Journal about your fear, or talk with a trusted friend about it. Then imagine placing your fear in a safe place and launch into the first step of completing the dreaded task.

4. Develop a personal reward system: Permit yourself to do something you really enjoy ONLY after you’ve completed a manageable portion of a task/project. Example: I will write this paper, and then I will go to a restaurant for lunch. The pull of an instant gratification will help push you towards a successful completion of the task/project.

5. Evaluate if the task is crucial: Ask yourself, “Must this task/ project be done?” as well as, “what if I don’t do this project? What is the likely outcome?”

6. Assess your options: For instance, if you don’t like the task you’re suppose to do, determine if you can swap the task with a co-worker, spouse, friend, etc. We don’t have to like everything that we do, but sometimes, what we personally dislike, someone else might prefer.

In addition to the above suggestions, I believe Nike has offered the best advice, yet: “Just Do It!” As many procrastinators know, the worse agony comes from knowing that you are not addressing a crucial task. Once you’ve convinced yourself to go ahead and tackle the task, you’ll probably notice that the bulk of your anxiety diminishes.

Store closings…

From the Nashville Wraps blog

Strenghtening business… Thanksgiving 2008
November 21st, 2008

This year has been tough for lots of people and Nashville Wraps is no different. But we are doing well because like you we are flexible and in charge of our own direction, growth and destiny for the most part. When times get tough successful businesses that survive actually become better.

Out with the old ways…in with new. For example we have totally eliminated our service fee on small orders. You can buy only what you need, when you need it. One customer made this happen, this week. All of us can and should listen to our customers and make ourselves easier to do business with.

I am very thankful that I can still come to work with my friends, family and associates and be able to make a difference. As we count our blessings this year, we also think of others not as fortunate:

Ann Taylor- 117 stores nationwide are to be shuttered
Lane Bryant, Fashion Bug, and Catherine’s to close 150 stores nationwide
Eddie Bauer to close stores 27 stores and more after January
Cache will close all stores Talbot’s closing down all stores
J. Jill closing all stores
GAP closing 85 stores
Footlocker closing 140 stores more to close after January
Wickes Furniture closing down
Levitz closing down remaining stores
Bombay closing remaining stores
Zale’s closing down 82 stores and 105 after January
Whitehall closing all stores
Piercing Pagoda closing all stores
Disney closing 98 stores and will close more after January
Home Depot closing 15 stores 1 in NJ (New Brunswick)
Macys to close 9 stores after January
Linens and Things closing all stores
Movie Galley Closing all stores
Pacific Sunware closing stores
Pep Boys Closing 33 stores
Sprint / Nextel closing 133 stores
JC Penney closing a number of stores after January
Ethan Allen closing down 12 stores
Wilson Leather closing down all stores
Sharper Image closing down all stores
K B Toys closing 356 stores
Loews to close down some stores
Dillard’s to close some stores

I am very thankful for our customers, employees, and suppliers. Also the fact that in this great country (yes…still great) we can have a difference of opinion and express it in freedom, then sit around the same table and work it out with each other. May God continue to bless our land, our families, and our businesses.

Robby Meadows, Nashville Wraps

I knew some stores were closing… but not that many. What do you think? Is it because of the internet and the latest economic circus? I feel like there’s more to it… Well, at least I know I’m not alone now!

My Coffeehouse Nightmare…

Bitter Brew
I opened a charming neighborhood coffee shop. Then it destroyed my life.
By Michael IdovPosted Thursday, Dec. 29, 2005, at 4:15 PM ET
An article from slate.com

You know that charming little cafe on New York’s Lower East Side that just closed after a mere six months in business—where coffee was served on silver trays with a glass of water and a little chocolate cookie? The one that, as you calmly and correctly observed, was doomed from its inception because it was too precious and too offbeat? The one you still kind of fell for, the way one falls for a tubercular maiden? Yeah, that one was mine.

The scary part is that you think you can do better.

I never realized how ubiquitous the dream of opening a small coffeehouse was until I fell under its spell myself. Friends’ eyes misted over when my wife and I would excitedly recite our concept (“Vienna roast from Vienna! It’s lighter and sweeter than bitter Italian espresso—no need to drown it in milk!”). It seemed that just about every boho-professional couple had indulged in this fantasy at some point or another.

The dream of running a small cafe has nothing to do with the excitement of entrepreneurship or the joys of being one’s own boss—none of us would ever consider opening a Laundromat or a stationery store, and even the most delusional can see that an independent bookshop is a bad idea these days. The small cafe connects to the fantasy of throwing a perpetual dinner party, and it cuts deeper—all the way to Barbie tea sets—than any other capitalist urge. To a couple in the throes of the cafe dream, money is almost an afterthought. Which is good, because they’re going to lose a lot of it.

The failure of a small cafe is not a question of competence. It is a sad given. The logistics of a food establishment that seats between 20 and 25 people (which roughly corresponds to the definition of “cozy”) are such that the place will stay afloat—barely—as long as its owners spend all of their time on the job. There is a golden rule, long cherished by restaurateurs, for determining whether a business is viable. Rent should take up no more than 25 percent of your revenue, another 25 percent should go toward payroll, and 35 percent should go toward the product. The remaining 15 percent is what you take home. There’s an even more elegant version of that rule: Make your rent in four days to be profitable, a week to break even. If you haven’t hit the latter mark in a month, close.

A place that seats 25 will have to employ at least two people for every shift: someone to work the front and someone for the kitchen (assuming you find a guy who will both uncomplainingly wash dishes and reliably whip up pretty crepes; if you’ve found that guy, you’re already in better shape than most NYC restaurateurs. You’re also, most likely, already in trouble with immigration services). Budgeting $15 for the payroll for every hour your charming cafe is open (let’s say 10 hours a day) relieves you of $4,500 a month. That gives you another $4,500 a month for rent and $6,300 to stock up on product. It also means that to come up with the total needed $18K of revenue per month, you will need to sell that product at an average of a 300 percent markup.

Pastries, for instance, are a monetary black hole unless you bake them yourself. We started out by engaging a pedigreed gentleman baker with Le Bernardin on his résumé. Hercule, as I’ll call him, embodied every French stereotype in existence: He was jovial, enthusiastic, rude, snooty, manic-depressive, brilliant, and utterly unreliable. His croissants were buttery, flaky, not too big, and $1.25 wholesale. We sold them for $2 and threw away roughly 50 percent—in other words, we were making a negative quarter on each croissant. After a couple of months of this, we downgraded to a more Americanized version of the croissant (vast and pillowy). The new croissants ran 90 cents each and made us feel vaguely dirty. We sold them for the same $2. Ironically, their elephantine size meant that every time someone ordered a croissant with cheese, we had to load it up with twice as much Gruyère.

Coffee was a different story—thanks to the trail blazed by Starbucks, the world of coffee retail is now a rogue’s playground of jaw-dropping markups. An espresso that required about 18 cents worth of beans (and we used very good beans) was sold for $2.50 with nary an eyebrow raised on either side of the counter. A dab of milk froth or a splash of hot water transformed the drink into a macchiato or an Americano, respectively, and raised the price to $3. The house brew too cold to be sold for $1 a cup was chilled further and reborn at $2.50 a cup as iced coffee, a drink whose appeal I do not even pretend to grasp.

But how much of it could we sell? Discarding food as a self-canceling expense at best, the coffee needed to account for all of our profit. We needed to sell roughly $500 of it a day. This kind of money is only achievable through solid foot traffic, but, of course, our cafe was too cozy and charming to pop in for a cup to go. The average coffee-to-stay customer nursed his mocha (i.e., his $5 ticket) for upward of 30 minutes. Don’t get me started on people with laptops.

There was, of course, one way to make the cafe viable: It was written into the Golden Rule itself. My wife Lily and I could work there, full-time, save on the payroll, and gerrymander the rest of the budget to allow for lower sales. Guess what, dear dreamers? The psychological gap between working in a cafe because it’s fun and romantic and doing the exact same thing because you have to is enormous. Within weeks, Lily and I—previously ensconced in an enviably stress-free marriage—were at each other’s throats. I hesitate to say which was worse: working the same shift or alternating. Each option presented its own small tortures. Two highly educated professionals with artistic aspirations have just put themselves—or, as we saw it, each other—on $8-per-hour jobs slinging coffee. After four more months, we grew suspicious of each other’s motives, obsessively kept track of each other’s contributions to the cause (“You worked three days last week!”), and generally waltzed on the edge of divorce. The marriage appears to have been saved by a well-timed bankruptcy.

Looking back, we (incredibly) should have heeded the advice of bad-boy chef Anthony Bourdain, who wrote our epitaph in Kitchen Confidential: “The most dangerous species of owner … is the one who gets into the business for love.”